Dallas Moore, RPh
Dallas is a registered pharmacist and the CEO of RedRock IT. His pharmacy background is what the company's pharmacy work is built on.
The short version
- Role
- Chief Executive Officer, 4TressCyber (trading as RedRock IT)
- License
- Registered Pharmacist (RPh)
- Knows
- PioneerRx, Rx30, LibertyRx · PK Software's Compounder · Parata automation
- Elsewhere
Why it matters who is running your IT company
Most IT companies that support pharmacies learned the vocabulary second-hand. They know a label printer is important because a pharmacy told them so, and they know the software is called PioneerRx because it says so on the screen.
Dallas learned it as a pharmacist. He knows what a stopped queue costs, what an antivirus exclusion has to look like before a fill can print, and why a five-minute reboot at the wrong hour is not a five-minute problem. That is the difference between an IT company that supports pharmacies and one that understands them.
It also means our advice is not sales-led. When a pharmacy asks whether it needs something, the answer comes from someone who has worked the other side of the counter.
PioneerRx, Rx30, LibertyRx, Compounder and Parata are trademarks of their respective owners. RedRock IT is not affiliated with, endorsed by, or sponsored by any of them. We name them only to say which systems we support.